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Why Do Music Lovers Still Prefer To Buy Records
By mark321
In the late 1940’s, the 45-RPM record replaced the 78-RPM
record. The 45 was smaller, less breakable and could be
made and sold more cheaply. Despite these advantages, it
took ten years before the 78 became obsolete, and in the
meantime, record companies sold their product in both
formats. In 1982, the major record companies introduced
the compact disc, which offered a smaller size, “perfect”
sound, and less likelihood of damage in day to day use.
As the compact disc offered a much larger profit margin
than did the long-play record album (LP) the record
companies were eager to rid store shelves of records
once and for all. Given that the 78 lasted ten years
after the introduction of the 45, it seemed likely that
the LP would be gone from the market by 1990. The
expected disappearance of the LP never happened.
Despite the efforts of the industry, fans
and collectors not only continue to buy records today,
but sales of records and record-playing equipment are
on the rise.

Each year in January, the Consumer Electronics Show (CES)
is held in Las Vegas. At this event, audio and video
manufacturers show off the latest and greatest in their
product lines. An unusual sight this year was not the
large number of cutting-edge compact disc players, but
the largest number of record turntables that had been
seen at the event in years! Sales of both new and used
records are hot, and equipment manufacturers are eager
to reintroduce the turntables they quit making years
ago. Why are record sales increasing when compact
discs are supposed to provide perfect sound in an
unbreakable format? There are several reasons:

# Price. Price is always a factor when consumers buy anything
and the prices of new and

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